When You Need Range.
I don’t just bring perspective—I bring range. From spreadsheets to storyboards. Startups to C-suites. Culture shifts to capital raises. I’ve done it, led it, fixed it, and scaled it.
About Me
I’ve worn every hat but the intern’s—builder, operator, fixer, closer. I’ve led everything from $1M startups to $300M companies, with teams as small as 2 and as big as 2,000. I’ve built brands, cleaned up chaos, and rewritten pitch decks at 2 a.m. because sometimes, that’s what it takes.
From legacy brands to new ventures, I’ve launched global icons like O, The Oprah Magazine and De Beers Jewelers, and helped scale standout startups like CultureMap and Supernatural. I know how to build what’s next.
I’m endlessly curious, relentlessly practical, and allergic to fluff. I move fast, spark momentum, attract talent, and build what matters—with clarity, velocity, and zero drama.
But the real flex is results:
$1.5B in revenue
50+ products, brands, and ventures
Built across CPG, retail, wellness, technology, and media
For corporations, founders, family offices, and private equity firms.
Experience
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CEO, Americas
Launched De Beers in the U.S. with stores in New York, L.A Los Vegas, reshaping the luxury retail model. Built a scalable strategy, secured top media placements, and drove visibility with Hollywood partnerships and elite events. Delivered breakthrough results by fusing premium experience with brand equity and press impact.
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CEO & Board Chairman
Scaled CultureMap from one city to a Texas-wide media network. Tripled revenue via branded content, affiliate marketing, and high-value ad solutions. Upgraded outdated Technology for more dynamic customer experience. Positioned the brand for a $15M sale through smart growth and operational discipline.
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President & Chief Strategist
Transformed EyeJust from a niche D2C product into a high-growth lifestyle wellness brand, Drove product innovation and DTC growth through UX design, CRM, high performance creative and scientific validation. Merged aesthetics and tech to create a standout eCommerce experience. Grew brand to $5 million
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VP, Launch Publisher
Pioneered one of the most successful launches in publishing history by creating a TV-style upfront model that redefined go-to-market strategy for lifestyle media. Developed a premium advertising and events ecosystem, built strategic B2B partnerships, and delivered record-breaking revenue and circulation. Led a national Best of O tour, culminating in a star-studded Tina Turner concert.
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President Emerging Brands
Consolidated a $500M Home & Garden portfolio of 12 brands into one unified division driving $20M in annual operational expenses. Negotiated and Launched partnership with the global mega-brand Purpose Driven Life Media with Rick Warren. Repurposed content and expanded 30+ brands across global markets, resulting in an $82M increase in revenue and $40M increase in profit.
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CEO & Chairman Board
Relaunched the nonprofit North Texas Entrepreneur Center’s innovation hubs under one brand, The DEC Network. Launched The DEC at RedBird to support underserved entrepreneurs, and founded Women of Innovation — raising over $5M in one year. Designed and led the largest North Texas Startup Week in history, drawing over 10,000 entrepreneurs, investors, and public and civic leaders
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CEO & Board Chairman
Led a $300M turnaround of a Private Equity owned scholastic company by consolidating six legacy businesses into one mega brand, overhauling branding, operations, and financial structure. Equipping a 400-person sales team, Restructured $385M in debt launched new products and revenue streams
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CEO & Board Member
Transformed family office nonprofit into a global digital-first platform reaching 500,000+ people in 52 countries. Reimagined the organizational model, developed streaming workshops, launched digital courses including the Train-the-Trainer Institute with 300+ facilitators,
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President & Chief Strategist
Launched and scaled Supernatural, a luxurious, eco-conscious home and essential oils brand, Led this DTC Brand with product line extensions, groundbreaking paid and organic creative, in-depth digital analysis and finanancial modeling to $5M in revenue within 18 months.
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President, Chief Strategist
Revitalized a $250M CPG company by restructuring digital channels and launching an in-house digital media division—driving $40M in revenue within 18 months.
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VP, Publisher Fairchild
Shattered revenue records at W Magazine, launched W Jewelry, and consistently delivered the highest revenue in the publication’s history.